Bradley at 12/2 is also worth it because, if the Sox are out of it in July, he can be flipped to a contender in need of OF help. History does indicate that position players get lesser returns mid-season than pitchers. But that is no reason to not pursue him.
He would be good for fans, as he is a known commodity. And, let's face it, Boston has a bad reputation in some certain regards, and right now Bloom has purged this team of all it's African American players except Marcus Wilson, who might be next. While I have my doubts this is anything except a coincidence, it doesn't do much to help the reputation of the city and team...