I fully understand this, and my point was that the concern about losing money, and watching attendance and viewership drop, not just for the Sox, but all of MLB is directly related to keeping fans happy and interested, or at the very least, Hopeful.
Doing things to upset fans or cause them to lose hope, or in my more colorful words- make them cry- helped cause upper management to decide not to have, even a mini fire sale larger than dealing Vaz away. IMO
I'm not sure it worked to heighten fan hopes, and it seemed like many fans were pissed at trading Vaz and the way they handled that trade, but on paper, the guys we acquired vs giving up did better in 2022 and look more hopeful going forward than Groome.
My point now is that that choice back-fired on them, and fans got pissed, anyway- just a few months later. As s***** as the team did after the deadline, I'm not sure they made any more money than had they traded away just JD, but that is in hindsight.
I get why they did what they did, but I still disagree.
I get why they gave up on Ben's plan, when they did. At that time, I hoped for at least one more year at trying a plan for sustainable and consistent winning, but 3 last place finishes in 4 years had the fans on edge, and management felt they needed to "win now" or risk losing the golden goose for good.
They may make the same choice, again, but I think they learned a lesson from the DD era. I think we are seeing a bit more patience, this time, with the long term plan, but clearly the idea to try and keep winning, now, is part of the difficult balancing act, It's not an easy choice to make. Some teams who get to that point did so by tanking for several years (Hou & TBR come to mind), while some teams keep the focus on the farm while spending much more than we do, especially over the last 3 years (NYY, LAD.)
Teams like the Astros and Braves seem to be the model JH is trying to follow, and if you look at the list of great or key players the Astros have lost over the last 4-5 years, it's shocking, but they had the farm to keep replenishing the big club, made key extensions and signings, most not real long along the way. The only B TV contract severely underwater for the Astros was Altuve, and he is still helping the team on the field. I think BTV, now has him as a plus. It's no fluke the Astros has 6 losing seasons in a row, including 3 in a row with over 105 losses.
The Braves had 4 losing seasons in a row around the same time as the Astros, including 3 in a row over with 90 loses.
It's a difficult choice to choose the plan to have rebuilding the farm a top priority while still trying to compete on the field, every year. Add to that, the fact that the farm of 5-10 years ago added just Devers, and the farm of 1-5 years ago added just Houck. Then, you have an owner and management group that insists on putting a competitive team on the field while greatly slashing the budget in 2020, not allowing any major prospect trades since the deadline of 2018, and then slowly adding winter spending money over the next 3 winters. All this, while your highest paid player doesn't play.
Am I really that crazy to think maybe fan expectations were too high and maybe a bit unreasonable?
It doesn't seem like many even give a cursory acknowledgment to the near impossible situation we were in starting in the summer of 2019. The writing was on the wall before 2019, but most felt the window would and should have lasted into 2019 and maybe a year or two beyond.