Anybody reading that soap opera at the Globe masquerading as the Shaughnessy-Francona book on the Red Sox?
The implication is the ownership wanted to spend big money on "sexy" players, not to win, but to increase TV ratings. At least that's what the marketing people (call them marketeers) told them for $100,000.
First of all, I find it easy to believe that baseball owners are interested in anything that increases the revenue stream. Especially when you consider they are spending millions in salaries to even average ballplayers. Where do you think that money comes from, Henry's piggy bank? It comes from the fans.
And they have to put an interesting product on the field in terms of quality players and in terms of winning games, if they expect to maintain or increase fan interest.
Which brings me to the second point, about winning games. Seems to me that's where the manager and the coaching come to the forefront--along with the players. From what I saw the last few years, it looked to me as though Tito was going through the motions through most of the season--waiting for September when the season presumably would begin, and they would get serious about making the playoffs. I saw too many throw in the towels by Tito down 5 or 6 runs, and far too many "fielders indifferences." One wondered sometimes whether this guy was playing to win half the time--seemed far too casual--which maybe was infectious with the team. Ultimately, of course, the lax behavior did them in.
Cmon, Tito. Maybe the main problem with the owners is they let the whole organization become too complacent--including yourself and the team.