Sorry to go a bit OT here, but just read this story in the NYTimes this morning which is relevant to all sports fans, including those that watch NESN, the Red Sox network.
http://www.nytimes.com/2013/01/26/business/media/all-viewers-pay-to-keep-tv-sports-fans-happy.html?ref=todayspaper&_r=0
The article is about the high cost of sports TV channels, and how these channels are bundled with other channels in packages, so viewers who don't watch sports have to pay for them as well. This is probably the key to the huge revenues coming out of sports TV which makes most players into millionaires.
For example, ESPN takes 5 bucks out of your cable bill, whether you watch it or not. Fox LA is going up to $7 because of their big contract with the Dodgers.
Personally, I'm more than willing to pay for the sports channels, since I watch them. But I wonder about all those viewers who don't watch sports. At some point, from the gist of the article, the government could step in and eliminate "bundling" which include sports packages. That would drop sports TV revenues, and those million dollar salaries would take a hit. Something that sooner or later may happen.