Invented here, 16 world championships, all of which happened in the past
Nowadays the Celtics are probably the 3rd most hyped team in Boston. Sports talk with buddies/radio/tv its all Red Sox. When Bruschi was making his comeback, Theo leaving the Red Sox trumped that story. In some ways the Red Sox offseason exceeded conversations than about the Pats
The Sox have sold out close to 300 consecutive game, 3 straight seasons of making the playoffs (1 WS) and could be headed for their 4th. IMO The Celtics still have a ways to go to becoming a playoff caliber team again, and winning back what has been somewhat of a dormant fan base