There is a lot of competition for the consumer dollar. Advertisers are paying big bucks to buy time on these telecasts. Of course, the cost is passed on to the consumers. The networks , the sponsors , MLB , the owners , the players, the advertising firms , everybody makes out very well. And we pay the tab . Over the years , I have noticed a change in the type of sponsors you see for sports. It used to be beer , cigars , chewing gum, razor blades and such. Now you get new automobiles, vacation and travel destinations, airlines , banks with credit card offers , etc. Much more high end stuff.