Rebuilding is different for the Red Sox than it is for, say, the Twins. We do not have to start from scratch as some other teams do. When I refer to "rebuilding" I mean that we are trying to rebuild a team that can realistically compete for a ring. As I said earlier, we will most likely compete for a playoff position, but IMO the team will fall short of that too. For those people who think that winning 90 games next year represents contending, it will be a great year for them. For me, a very good year is going deep into the playoffs and at least having a shot at the fall classic. I don't see that happening next year, and I have some very good reasons for believing that even if Username keeps having hissy fits at regular intervals in response to what I write.
And Ortiz was offered arbitration not because the FO was drooling at the prospect of overpaying him this year, but because they wanted the two draft choices if he signed somewhere else, which would have been likely had they not offered arbitration. The rolled the dice and lost. Now they are even worse off, if only for one year.