I'm not blaming the fanbase. The FO reacted to the fanbase's apathy with flashy signings. That is only a short term fix. The 2010 team still had a core of Pedey, Youk, Ells, Ortiz and a decent pitching staff. It only needed minor improvements rather than the huge "upgrades" it added. However, when you are putting down the product in ST, it really piled onto the fanbase. People stopped caring. The FO went overboard in 2011 and shot themselves in the foot. That 2010 team didn't need to be blownup the way it was.