It's not my motto either, but in 2008 the Sox had a kick ass team. With a little reinforcement from the FO, that team wins the Division. I wasn't complaining that we didn't win the World Series or get to the WS. I don't think they should have lost the Division to Tampa. They didn't go hard enough after the Division-- not the GM, not the manager. I think losing the division ultimately cost them a World Championship, because the Sox would have tortured Philly's pitching.
We agree that winning 1 Division during the Theo years is nothing to brag about. Duquette also won a Division title. Theo doesn't deserve all of the homage that he has been paid in this forum.