It comes down to money. The media is trying to make some for themselves, and both the Red Sox and the Yankees have it. Yet if you want to talk about ultra modern history, the Yankees have had the highest payroll in baseball for sometime now and still don't know how to use it. They've got a depleted farm system with no signs of turning things around, an aging team which they'll have to overhaul by overpaying for free agents and have lost four years in a row to teams that you classify as unsuccessful on a historical scale. Boston used to be a team that was haunted by the history of a move that one dumb executive made. But we've moved on and now it's the Yankee fans who are clinging to history. Not only are we running neck and neck with you now, but we're turning into a great developmental organization on top of being a successful organization now. So while you guys keep trading for and signing injury prone veterans, we'll keep building from the bottom while keeping the Major League team strong. If I were the Yankees, I'd better hope we win now, because resource wise you're about to get outclassed by that "historically" unsuccessful organization you seem obsessed with.
Keep your history. We'll take the future.