Near the end of the movie Moneyball Billy Beane (Brad Pitt) travels to Boston and Fenway Park to meet with the new Sox owner, John Henry (Arliss Howard), who is eager to tell Billy just what a monumental achievement the A's season had been.
He did that by comparing the cost per win that season (2003) between the Yankees (101 wins) and the A's (96 wins). From those numbers he concludes that any team that doesn't use sabermetrics is dumb.
However, we now know that, while John Henry may have admired the A's efficiency and use of sabermetrics, he did not hesitate to spend bucks for good players with the result that the Sox went several sold out years (sort of) and even this season, 9-9 after a season in which the Sox finished dead last in AL East, they are averaging 31,000 attendance. He didn't re-sign Bogaerts, but did keep Devers.
And the Rays with that absolutely brilliant opening run of 13 straight wins? They average 17,000 attendance.
I did a quick look at their cost per win this season and it's a terrific $555K. But it has to be that low because they have no fan base.
The LA Dodgers, on the other hand, are 9-9 this season--same as our Sox--but they average 50,000 attendees per game. Padres are 8-11 and average 41,000. Yankees, 10-7, average 39,000. Phillies, 7-11, average 38,000. All of those team have expensive star power--and pretty good fan bases.
Where I am headed with this? Simple. Fans these days don't care nearly as much about wins and losses as they do about star power.
Last week the Angels with Ohtani and Trout came to town and the Sox average attendance was 36,000. Last night with the no-name Twins, 28,000. And the Twins are a better team than the Angels thanks to their superb pitching. Good pitching doesn't mean squat unless the guy on the mound is a zillionaire.
Relatedly, look at the stories about MLB. Commentators talk or write endlessly about big salaries and how those pricey players are worth every dime. And you can bet they hated having to talk/write about the cheap charlie Rays winning 13 straight.
Bottom line: the thesis of Moneyball as stated by John Henry, not Billy Beane, is baloney. Winning isn't everything, not by a long shot, unless you have star power to go with it.