I should have said - I'm a Liverpool fan (if you hadn't guessed already by the Join Date) and a recent convert to baseball. A mate of mine is a Twins fan and was trying to get me into baseball for years but I resisted (thinking it went on for days like cricket).
As a sports fan there was always the desire to see a game and I finally persuaded my other half to see a game on our last visit to SF. We had a great time and really love the city - despite the loss to the Dodgers - and we were hooked...whilst not quite knowing a lot about what was going on.
An earlier post by Dojji said something about songs at Red Sox games. Is it true you have songs? The Giants fans seemed pretty much motivated by the vdu/ scoreboard messages, apart from a few in the cheap seats where we were sitting.
*ps 'mate' does not mean wanting sex or a lifelong relationship (official disclaimer)